Entrepreneurship and Internet marketing are quickly becoming two topics that run hand in hand. Without a solid web presence, most businesses will be consumed alive by their competition. And for some entrepreneurs, the common terms such as search engine optimization (SEO), A/B split testing, and pay-per-click campaigns may still be a mystery.
Over the past few years I have accumulated a long list of bookmarks on the topic of Internet Marketing. These links below consist of some of the more important sites, pages, and resources to improve your knowledge and business in the world of Internet marketing and search engine marketing (SEM):
Articles
Internet Marketing 101
- The Beginner’s Checklist for Small Business SEO
- Internet Marketing – Wikipedia
- Basics of Search Engine Optimization
- Glossary of Search Engine Marketing Terms
- Google PageRank: What We Know About It
Overall Traffic Generation Strategies:
- Three Simple Actions That Doubled My Website Traffic In 30 Days
- 10 Steps to Advanced Keyword Research
- Huge Checklist for Web Marketing
Blogging and Writing:
- What is a Blog?
- Blogging for Beginners
- Seven Deadly Blogging Sins
- 50 Free Resources That Will Improve Your Writing Skills
- 100 Useful Web Tools for Writers
- 20 Essential Blog Directories to Submit Your Blog To
- Tim Ferriss on Blogging Without Killing Yourself (Video)
Link Building:
- 66 Ways to Build Links
- How to Build Links Fast: 101 Tips & Strategies
- 17 Ways Search Engines Judge the Value of a Link
Site Optimization, Usability and A/B Split Testing:
- Matt Cutts on Pagerank Sculpting
- Google Website Optimizer Case Study (Tim Ferriss)
- 10 Principles of Effective Web Design
- Your Site is Keyword Optimized But Is It Search Engine Friendly?
- Ten Tips to Ramp Up The Success of Your Online Forum
- 10 Factors to Test That Could Increase the Conversion Rate of Your Landing Pages
Social Media:
- Social Media Marketing Beginner’s Guide
- 42 Top Social Media Tips and Tools
- Ultimate Guide to Twitter Marketing
- 137 Small Business Twitter Tips (PDF)
Additional Resources
Blogs and Internet Marketing News Sources:
- SEOmoz
- SEO Book
- Matt Cutts
- Entrepreneurs Journey
- Search Engine Guide
- Seth Godin’s Blog
- Search Engine Land
- Search Engine Journal
- Copyblogger
- Problogger
- Search Engine Watch
- iMedia Connection
- eMarketer
- Search Engine Roundtable
- TopRank Blog
- Graywolf’s SEO Blog
SEO Article Aggregator:
Search Engine Marketing Organization:
People to Follow:
Books To Build a Solid Internet Marketing Foundation:
- Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing
- Web Analytics: An Hour a Day
- The New Rules of Marketing and PR
- Ultimate Guide to Google AdWords
- ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income
- Internet Riches: The Simple Money-Making Secrets of Online Millionaires
- e-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online
- Content Rich: Writing Your Way to Wealth on the Web
- Letting Go of the Words: Writing Web Content that Works
- Don’t Make Me Think: A Common Sense Approach to Web Usability
Sites to Promote Through the Press:
- PRWeb – Submit online press releases easily and cheap
- Radio TV Interview and Report – Become a guest on radio/TV shows
- Cision – Public relations software and services
Keyword Research:
Web Analytics:
Search Engine Rankings:
Other SEO Tools:
- Google Website Optimizer – Test multiple landing pages to ensure your final product converts more
- SEO Tools by SEOmoz – Tons of free and paid web applications to analyze your marketing campaign
- SEO Software by Web CEO – Another full line of software to analyze your web presence
- Yahoo Site Explorer – Find an accurate list of inlinks to your site (or your competitors)
I hope you find some gems in this extensive list of Internet marketing resources. As mentioned above, these are the sites I have used to improve my knowledge of Internet marketing. I know there are many others which are helpful as well and will show up in a future post. Until then good luck!